Goldleaf Financial Solutions

Associated Banc-Corp Manages Rapid, Seamless Data Acquisition with Goldleaf's Digital Conversion Services

Bank successfully converts and unifies check image data for eight acquired locations

November 13, 2007

BRENTWOOD, Tenn.--(BUSINESS WIRE)--Nov. 13, 2007--Goldleaf Financial Solutions, Inc. (NASDAQ: GFSI), a provider of integrated technology-based solutions for financial institutions, announced today that it successfully converted check-image and computer output to laser disk (COLD) report data or Associated Banc-Corp to facilitateits seamless acquisition of First National Bank Hudson (FNB Hudson) of Wisconsin. Headquartered in Green Bay, is., Associated Banc-Corp is a diversified multibank holding company with $21 billion in assets and approximately 300 banking locations across isconsin, Illinois and Minnesota.

Because FNB Hudson had eight locations and a check imaging system in place, Associated Banc-Corp made a strategic decision to convert the data and unify the acquired systems. By having everything on one system, the bank can eliminate training time and support for a disparate system for the bank's 7,000 desktop users. The bank had never taken on a conversion for check data, and in June 2007, it selected Goldleaf to manage the process.

According to Tim Rohloff, the bank's IT system analyst, there were several compelling reasons for working with Goldleaf on the conversion. In addition to Goldleaf's 16 years of experience, Rohloff had also built a relationship with Goldleaf that instilled confidence in the Company's ability to convert the bank's data quickly and accurately. Prior to the commencement of the project, Goldleaf provided a test sample of the conversion work, which was invaluable to the bank.

"From the beginning, we were committed to the project, but wanted to ensure that impact to our customers would be minimal to non-existent," Rohloff said. "Throughout the process, our confidence level continued to build with Goldleaf. They truly delivered on all aspects of the implementation."

By using Goldleaf's conversion services, Associated Banc-Corp saved the costs of hardware and software support and maintenance for a disparate legacy system while continuing to provide the ongoing quality service FNB Hudson's customers had come to expect. The bank's future plans include using Goldleaf's conversion services to integrate other systems that may become latent through technology updates or bank acquisitions, noted Rohloff.

Rohloff continued, "Speed, quality and accuracy were paramount to the conversion, with accuracy being the number one piece, because the rest doesn't matter if the converted data is not accurate. From the conversion of nearly 1.0 terabyte of images - representing millions of checks - Goldleaf's accuracy rate was remarkable and their quality control was outstanding."

"Many banks today have multiple systems, and being able to integrate that data is crucial to operating more efficiently," said Lynn Boggs, CEO of Goldleaf Financial Solutions. "In a very short time, Associated Banc-Corp was able to convert data from two different core systems seamlessly and without interruption to existing customers. As the trend of consolidation and acquisition builds momentum in the banking industry, data conversion will be critical to operations. Goldleaf's experience and longevity in the market position the Company perfectly to capitalize on this growing segment."